Since I started writing mirincon.co in 2008, not always I did the right things. It took me a couple of years to learn how to create hight quality content, to know how often should I post or how to write SEO-friendly posts. This happened because nobody taught me how to run a blog. I learned by doing and seeing what others were doing. I’ve read books and tons of blogs and during the process I’ve learned. Nevertheless, there’s a lot I don’t know yet as well. And this is what happened to me recently with Google Analytics.

Google Analytics is an extremely useful tool I didn’t use for ages, and when I started using it I learned it from the scratch. This happened back in 2013. I used to work at an SEO agency, and one of the first things I realized was that my blog didn’t event have a Google Analytics code installed. Man, that’s like 5 years of lost data!

Once I learned that lesson, I installed Google Analytics. By doing this, I would have the chance of tracking how users were using and finding my blog.

In case you don’t know, Google Analytics is a technology anyone with access to the HTML code of a website can install. You just need a Google Account and set up separately a Google Analytics account. After setting up your account, you will have a Javascript Google Analytics Tracking Code (GATC) that will look like the one below. This code will be able to recognize some events when a user loads a page. For example, this code may identify the time that a user passed in a single page before leaving our website or before visiting a new page, and there are tons of events and useful information Google Analytics will provide us about our users.